PRIVACY POLICY
July 2108
- WHO WE ARE:
This website is the official web-presence for the author, Mark Blasdale.
Our website address is: https://markblasdale.com
- WHAT PERSONAL DATA WE COLLECT AND WHY WE COLLECT IT:
We have identified a number of instances where personal or technical information provided by a visitor to this site may be used/captured. Such information may be through direct interaction with the web content posted by us, or via third-party technical processes necessary to the health of the website, or, where applicable, for legal and/or security purposes.
For website administration, we use WordPress.com. In addition, a small number of third-party plugins are utilised. For analytical, statistical, post-sharing and post likes, we use Automattic’s Jetpack. For newsletter creation, administration and delivery, we use MailerLite.
WORDPRESS:
By default, WordPress does not collect any personal information/data about visitors, and only collects the data shown on the User Profile screen from registered users.
JETPACK:
Activity Log:
This feature only records activities of a site’s registered users, and the retention duration of activity data will depend on the site’s plan and activity type.
Data Used: To deliver this functionality and record activities around site management, the following information is captured: user email address, user role, user login, user display name, WordPress.com and local user IDs, the activity to be recorded, the WordPress.com-connected site ID of the site on which the activity takes place, the site’s Jetpack version, and the timestamp of the activity. Some activities may also include the actor’s IP address (login attempts, for example) and user agent.
Activity Tracked: Login attempts/actions, post and page update and publish actions, comment/pingback submission and management actions, plugin and theme management actions, widget updates, user management actions, and the modification of other various site settings and options.
Data Synced (?):Successful and failed login attempts, which will include the actor’s IP address and user agent.
Infinite Scroll:
Data Used:In order to record page views via WordPress.com Stats (which must be enabled for page view tracking to work) with additional loads, the following information is used: IP address, WordPress.com user ID (if logged in), WordPress.com username (if logged in), user agent, visiting URL, referring URL, timestamp of event, browser language, country code.
Activity Tracked:Page views will be tracked with each additional load (i.e. when you scroll down to the bottom of the page and a new set of posts loads automatically).
Likes:
This feature is only accessible to users logged into WordPress.com.
Data Used:In order to process a post like action, the following information is used: IP address, WordPress.com user ID, WordPress.com username, WordPress.com-connected site ID (on which the post was liked), post ID (of the post that was liked), user agent, timestamp of event, browser language, country code.
Activity Tracked:Post likes.
Mobile Theme:
Data Used:A visitor’s preference on viewing the mobile version of a site.
Activity Tracked:A cookie (akm_mobile) is stored for 3.5 days to remember whether or not a visitor of the site wishes to view its mobile version.
Notifications:
This feature is only accessible to registered users of the site who are logged into WordPress.com.
Data Used:IP address, WordPress.com user ID, WordPress.com username, WordPress.com-connected site ID and URL, Jetpack version, user agent, visiting URL, referring URL, timestamp of event, browser language, country code. Some visitor-related information or activity may be sent to the site owner via this feature. This may include: email address, WordPress.com username, site URL, email address, comment content, follow actions, etc.
Activity Tracked:Sending notifications (i.e. when we send a notification to a particular user), opening notifications (i.e. when a user opens a notification that they receive), performing an action from within the notification panel (e.g. liking a comment or marking a comment as spam), and clicking on any link from within the notification panel/interface.
Protect:
Data Used:In order to check login activity and potentially block fraudulent attempts, the following information is used: attempting user’s IP address, attempting user’s email address/username (i.e. according to the value they were attempting to use during the login process), and all IP-related HTTP headers attached to the attempting user.
Activity Tracked:Failed login attempts (these include IP address and user agent). We also set a cookie (jpp_math_pass) for 1 day to remember if/when a user has successfully completed a math captcha to prove that they’re a real human.
Data Synced (?):Failed login attempts, which contain the user’s IP address, attempted username or email address, and user agent information.
Sharing:
Data Used:When sharing content via email (this option is only available if Akismet is active on the site), the following information is used: sharing party’s name and email address (if the user is logged in, this information will be pulled directly from their account), IP address (for spam checking), user agent (for spam checking), and email body/content. This content will be sent to Akismet (also owned by Automattic) so that a spam check can be performed.
WordPress.com Secure Sign On:
This feature is only accessible to registered users of the site with WordPress.com accounts.
Data Used:User ID (local site and WordPress.com), role (e.g. administrator), email address, username and display name. Additionally, for activity tracking (see below): IP address, WordPress.com user ID, WordPress.com username, WordPress.com-connected site ID and URL, Jetpack version, user agent, visiting URL, referring URL, timestamp of event, browser language, country code.
Activity Tracked:The following usage events are recorded: starting the login process, completing the login process, failing the login process, successfully being redirected after login, and failing to be redirected after login. Several functionality cookies are also set, and these are detailed explicitly in our Cookie documentation.
Data Synced (?):The user ID and role of any user who successfully signed in via this feature.
WordPress.com Stats:
Data Used:IP address, WordPress.com user ID (if logged in), WordPress.com username (if logged in), user agent, visiting URL, referring URL, timestamp of event, browser language, country code. Important: The site owner does not have access to any of this information via this feature. For example, a site owner can see that a specific post has 285 views, but he/she cannot see which specific users/accounts viewed that post. Stats logs — containing visitor IP addresses and WordPress.com usernames (if available) — are retained by Automattic for 28 days and are used for the sole purpose of powering this feature.
Activity Tracked:Post and page views, video plays (if videos are hosted by WordPress.com), outbound link clicks, referring URLs and search engine terms, and country. When this module is enabled, Jetpack also tracks performance on each page load that includes the JavaScript file used for tracking stats. This is exclusively for aggregate performance tracking across Jetpack sites in order to make sure that our plugin and code is not causing performance issues. This includes the tracking of page load times and resource loading duration (image files, JavaScript files, CSS files, etc.).
MAILERLITE:
Newsletter Subscription:
We use Mailerlite to send only solicitedemails to our subscribers. Mailerlite is a third-party provider which may process your data using industry standard technologies to help us monitor and improve our newsletter.
MailerLite’s privacy policy is available at https://mailerlite.com/privacy-policy.
Note One:The only information requested during the newsletter sign-up process is an email address and a name.
Note Two:Your Name and Email address are retained for the duration of your subscription only. You can unsubscribe from our newsletter by clicking on the unsubscribe link provided at the end of each newsletter.
Note Three: Names and Email addresses are used for administering our newsletter only and will NEVER be sold or disclosed unless prevailing law requires us to do so.
- USE OF COOKIES:
For registered WordPress.com users: If you have an account and you log into this site, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser. When you log in, we will also set up several cookies to save your login information and your screen choices. Login cookies last for two days, and screen options cookies last for one year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.
- EMBEDDED CONTENT FROM OTHER WEBSITES:
Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in exactly same way as if the visitor has visited the other website.
These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracing your interaction with the embedded content if you have an account and are logged in to that website.
- WHAT RIGHTS YOU HAVE OVER YOUR DATA:
You can request that we erase any personal data we hold about you (namely, your name and email address). This does not include any data we are obliged to keep for administrative, legal, or security purposes.
- LINKS TO THIRD-PARTY PRIVACY POLICES:
WordPress: https://en-gb.wordpress.org/about/privacy/
MailerLite: https://mailerlite.com/privacy-policy
Jetpack: https://automattic.com/privacy/
Twitter: https://twitter.com/privacy